"A study of 175 CFOs and other senior executives conducted in 2008 by CFO Research Services found that more than half believed that their companies’ sustainability programs will very likely or somewhat likely increase revenue, cut operating costs, improve employee retention and improve investor returns and shareholder value. They tended to cite reduced risk (78 percent), enhanced brand and reputation (77 percent), customer retention (72 percent) and improved employee health and productivity (68 percent) as the more popular opportunities."

myndzeye is committed  to  raising awareness of conscious and sustainable business practices, and connecting  purpose and heart with commerce through  fourth bottom line principles and access to higher-mind  and  heart-centered  alternatives.